
Global launch of the Hoyo de San Luís on November 12th
This new vitola from the Le Hoyo series will join the brand’s regular portfolio.

Announced at the 25th Festival del Habano last February, the Hoyo de Monterrey Le Hoyo de San Luís is the first new 2025 cigar to have its launching date made public.
The launch party will take place on November 12th in Saarbrücken, Germany, announced Fifth Avenue Trading, the Habanos exclusive distributor in Germany. The chosen venue is the Alexander Kunz Theater, a renowned performance venue. Tickets are available on the theater’s website.
This new Hoyo de Monterrey cigar will be included in the Le Hoyo series and will join the brand’s regular portfolio.
The Hoyo de San Luís measures 160 mm in length with a ring gauge of 52, a module known as fragrancias in Cuban cigar factories.
The Le Hoyo series already includes the Le Hoyo de San Juan (150 mm x 54) and the Le Hoyo Rio Seco (140 mm x 56).
About ten new cigars were announced at the 2025 Festival del Habano. So far, only the BHK 58 has been presented to the public; it was at the closing ceremony of the same festival.
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