{"id":36447,"date":"2026-10-08T10:43:35","date_gmt":"2026-10-08T08:43:35","guid":{"rendered":"https:\/\/www.cigars-connect.com\/?p=36447"},"modified":"2026-10-08T11:03:38","modified_gmt":"2026-10-08T09:03:38","slug":"in-london-the-talisman-opens-cohibas-60th-anniversary-celebrations","status":"publish","type":"post","link":"https:\/\/www.cigars-connect.com\/en\/in-london-the-talisman-opens-cohibas-60th-anniversary-celebrations\/","title":{"rendered":"In London, the Talism\u00e1n opens Cohiba\u2019s 60th anniversary celebrations"},"content":{"rendered":"

Nine years after its London launch as a Limited Edition, the Cohiba <\/strong>Talism\u00e1n<\/strong> returns to the British capital as a regular-production cigar. Its presentation in London on October 7, before some 400 guests, also marked the start of the celebrations for the 60th anniversary of Habanos\u2019 most prestigious brand.<\/strong><\/h2>\n

\"\"<\/p>\n

There was a certain logic to seeing the Cohiba Talism\u00e1n return to London. In 2017, it was in the British capital that the cigar was first presented as a Limited Edition. Nine years later, still in London, it has changed status and has now joined Cohiba\u2019s regular portfolio<\/a>.<\/p>\n

But the evening, held this Wednesday, October 7, in a London garden under a tent \u2014 fortunately heated \u2014 with a distinctly Arabian Nights<\/em> atmosphere, also marked the first major international event of a year dedicated to the brand\u2019s 60th anniversary. The evening began with a Medio Siglo, before guests were able to discover the precious Talism\u00e1n.<\/p>\n

\u201cIt is back, and it is here to stay,\u201d said Jos\u00e9 Maria \u201cChema\u201d Lopez, Vice President of Development at Habanos S.A. He added that this launch was only the beginning: \u201cThere is much more to come!\u201d<\/p>\n

A blend that does not seek to replicate the 2017 version<\/h4>\n

How do you turn a Limited Edition, whose tobaccos benefited from specific additional ageing, into a regular-production cigar?<\/p>\n

Chema\u2019s answer was clear: the L\u00ednea Cl\u00e1sica Talism\u00e1n is not an exact copy of the cigar launched in 2017. For a Limited Edition, the tobaccos undergo an additional two years of ageing before rolling. This is not the case for L\u00ednea Cl\u00e1sica cigars. The new version of the Talism\u00e1n, however, retains Cohiba\u2019s distinctive production process, including the third fermentation of the leaves in barrels.<\/p>\n

The result may therefore have a different profile from the 2017 Talism\u00e1n. \u201cThe objective is not to reproduce the flavour profile,\u201d Chema explained.<\/p>\n

\"\"<\/p>\n

Jemma Freeman, CEO of Hunters & Frankau (left),
\nand Jos\u00e9 Maria \u201cChema\u201d Lopez, Vice President of Development at Habanos S.A.<\/em><\/p>\n

Rodrigo Gonz\u00e1lez, Habanos S.A.\u2019s Strategic Marketing Director, for his part stressed the company\u2019s intention to strengthen Cohiba\u2019s L\u00ednea Cl\u00e1sica, which includes the Robustos<\/em>, Coronas Especiales<\/em> and Ambar<\/em>. The line\u2019s packaging will also be redesigned to give it a distinct identity alongside the brand\u2019s other lines (Siglo (or 1492), Maduro 5, Behike…).<\/p>\n

So many \u201cgreat moments\u201d in London<\/h4>\n

In 2017, the British capital hosted one of Cohiba\u2019s first major global launches \u2014 that of the Cohiba Talism\u00e1n LE 2026. \u201cCohiba has experienced many great moments here in London,\u201d Chema recalled.<\/p>\n

\u201cAnd the weather is much better here than in Madrid!\u201d quipped Sean Croley, Marketing Director of Hunters & Frankau, Habanos\u2019 exclusive distributor in the United Kingdom, with his very British humour. The rain had stopped just a few minutes before the beginning of the evening, and guests had to contend with an outdoor temperature that felt barely above 10\u00b0C…<\/p>\n

The (re)launch of the Cohiba Talism\u00e1n<\/em> should have taken place last February during the Festival del Habano, which was cancelled because of the situation on the island. Habanos S.A. announced in August<\/a> that a programme of events would be organised to celebrate Cohiba\u2019s 60th anniversary, with London serving as its first major highlight.<\/p>\n

A gift pack exclusive to the United Kingdom<\/h4>\n

As the country that hosted the original launch, the United Kingdom will benefit from an exclusive. Hunters & Frankau has announced a gift pack containing three Cohiba Talism\u00e1n, to be sold exclusively through British cigar shops, with 6,500 packs produced. The presentation is expected to become available in the coming days. Hunters & Frankau puts the approximate value at GBP 600 per pack, or around \u20ac235 per cigar.<\/p>\n

\"\"<\/p>\n

The cigar retains its imposing 154 mm length and 54 ring gauge, which helped make the Talism\u00e1n one of the most emblematic vitolas in the Cuban catalogue. The classic boxes of ten, meanwhile, will arrive \u201cin 2027\u201d (according to Chema) on the various markets.<\/p>\n

\u201cEnormous challenges\u201d in Cuba<\/h4>\n

Hunters & Frankau also wanted to highlight the extremely difficult situation currently facing Cuba. In her speech, CEO Jemma Freeman paid tribute to El Laguito, Cohiba\u2019s historic factory. She also stressed that Cuba was facing \u201cenormous challenges\u201d while continuing to produce.<\/p>\n

A raffle and charity initiative were also organised during the evening, with the aim of supporting medical and food needs in Cuba. The fundraising was held as part of the Cuba Vive Medical Aid and Food Appeal.<\/p>\n

Laurent Mimouni, special correspondent in London (United Kingdom)<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Nine years after its London launch as a Limited Edition, the Cohiba Talism\u00e1n returns to the British capital as a regular-production cigar. Its presentation in London on October 7, before some 400 guests, also marked the start of the celebrations for the 60th anniversary of Habanos\u2019 most prestigious brand. There was a certain logic to seeing the Cohiba Talism\u00e1n return …<\/p>\n","protected":false},"author":41,"featured_media":36428,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1119,1053,1085],"tags":[1161,1088,1089,1217,1120,1122],"class_list":["post-36447","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenements-2-en","category-events-en","category-news-cigars","tag-cohiba-en","tag-cuba-en","tag-habanos-en","tag-habanos-sa-en","tag-hunters-frankau-en","tag-uk-en"],"acf":[],"yoast_head":"\nIn London, the Talism\u00e1n opens Cohiba\u2019s 60th anniversary celebrations — Cigars-connect<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cigars-connect.com\/en\/in-london-the-talisman-opens-cohibas-60th-anniversary-celebrations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"In London, the Talism\u00e1n opens Cohiba\u2019s 60th anniversary celebrations — Cigars-connect\" \/>\n<meta property=\"og:description\" content=\"Nine years after its London launch as a Limited Edition, the Cohiba Talism\u00e1n returns to the British capital as a regular-production cigar. 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